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With over 20 years under her belt of running her businesses, entrepreneur Katie Cannon has gone from being a 5x British Champion to a 7-figure entrepreneur.

My journey into gymnastics started at the tender age of 4. My mother took me to a gymnastics class and my passion and love for it stemmed from there. I do not think that my or my mother’s wildest dreams would have gone on to become a 5 time British Gymnastics Champion. I also represented Great Britain at the World and European championships on 2 separate occasions. In between all my competitive success, I completed a degree in Sports Science and Nutrition.

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In 2008 I decided to set up Backflip Gymnastics after a short stint as a Personal Trainer. I was teaching gymnastics to a handful of children. Fast forward to today, Backflip Gymnastics is now teaching gymnastics to over 2000 children and I have a team of 15 fantastic staff. Just as my business has grown, I have grown along with it. I have learnt bucketfuls over the last 15 years, I have lost money on premises which haven’t worked and hired the wrong staff just to name a few. There were many times when I thought is this worth it but I 100% knew it would be one day.

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Through my experience of growing my gyms, classes and online brands over the last 15 years, I am extremely passionate about sharing my knowledge and coaching others to succeed in their business.

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I knew I could share so much of my knowledge of what works, what doesn’t, and the failures, and the successes from my experience. I was always being asked to help and coach people in their gyms, studios, and online businesses and knew I could help more people.​

Gold Medal Business is born

I am authentic in my coaching and real, everything I coach I have implemented, tried, and tested in my own businesses. I am proud to be in the trenches on a daily basis with my clients. I coach people today to turn their passion into a business and to create their dream business and lifestyle and lifestyle in the children's sport and activity industry.


I have coached many entrepreneurs across the globe and coached them with the right skills to grow their business from a start-up company to a very successful business.

Our Gold Medal Team

What makes us different? It’s simple: real-world experience combined with an innovative approach. This unique blend allows Katie to think outside the box and provide you with insights that blend the best of both worlds. Whether it’s mirroring success principles from offline to online or vice versa, Katie and our team know exactly how to help you build a world-class business

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